Case Study: Turning Up the Flavor with Butter & Vine
Challenge
Butter & Vine, a boutique catering company in Chicago, wanted to stand out in a crowded market. Their reputation for delicious food was solid, but their brand presence needed a refresh to attract larger corporate clients and media attention.
Approach
Partnered directly with the founder to reimagine the brand, shaping a bold, fresh communications strategy. Crafted savory storytelling through integrated campaigns, social media buzz, and media partnerships that captured the company’s personality. Designed and launched digital content and email automation that kept clients hungry for more. Directed planning and execution of 400+ events — from elegant weddings to big-ticket corporate banquets — ensuring flawless delivery.
Outcome
Elevated the company into one of Chicago’s most recognized catering brands (2023–2024 industry surveys). Built influencer and media partnerships that boosted leads by 15%. Sparked organic press coverage and community buzz, making Butter & Vine a go-to name for foodies and event planners alike.
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Mother’s Day Ted Baker and Chico’s Women’s Fashion Show and Brunch at The Hilton Resort May 12, 2019, Oak Brook, IL







































Marilyn Morales for 45th Ward Alderman kick off campaign 2018
